Marlin PR
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Fiverr: #HighFiverr

The Brief

Freelancer platform Fiverr wants to change the way the world works together, by connecting creative freelance workers with the businesses that want to hire them.

Fiverr’s entry to the UK required an activation that would announce them to a British audience and celebrate their optimistic vision of the future of flexible freelancing.

The Solution

We created ‘High Fiverr’ - an exciting, inspirational, sky-high flexible workspace on the London Eye, designed by TV interior designer Sophie Robinson. It was available all day for Fiverr freelancers to come and work in - as well as to a host of media and influencers invited along to experience it for themselves.

The story was released alongside research showing that an increasing number of Brits are considering going freelance.

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The Impact

Our pod workspace welcomed over 35 media and influencers on the day - from titles across news, features, creative and design - as well as over 25 creative freelancers working on the Fiverr platform.

  • x14 pieces of coverage including Evening Standard, BBC London, MailOnline and London Live.
  • Total editorial reach of 41.3 million UMVs.
  • Over x40 attending media, influencers and community
  • Over x30 social posts with a reach of 520,000.
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